Tuesday, May 19, 2009

A New Love Affair


Today Forever21 adds yet another brand under its umbrella. This new offering is called Love21 and is geared more toward the sophisticated woman. As the core Forever21 shopper matures they will be able to continue to shop at their favorite store.

Love21 offers premium denim and pieces that have upgraded fabrication and detailing. All this has managed to be done while keeping the price point in the same range as the Forever21 primary line. Much like the Faith21 plus size line that was launched earlier this month, this new collection will not yet be available in all stores, but will be online.

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